Identify where your organization stands relative to being constituent-centric marketers and fundraisers. Scorecard with recommendations on priority changes to make.
A scientific, math-based approach to measuring the strength and health of your constituent relationships. Key recommendations and specific actions you can take to boost commitment and retention. Identification of experiences that matter to your constituents throughout their engagement.
Maps total communication experience across all channels. Incorporates constituent insights to flag pain points and provides avenue to create the desired experience for your strategies.
Business and value case for increasing commitment by improving the current communication experience. Identifies and projects benefits as well as provides operational roadmap for success.
How do you know if your strategy changes matter? Proven tools which cost effectively gather feedback and build engagement loops to strengthen relationships and increase value.
1. Higher retention
2. Increased lifetime values
3. Better donor experience
4. Higher Donor Commitment Scores
5. Less marketing spend
6. More consistency across channels
7. How do I get started on making my organization more donor-centric?

DonorVoice specializes in helping fix your leaky bucket with:

  • an empirical, rigorous approach to understanding the constituent relationship,
  • the marketing, fundraising and donor experiences and services required to build it and,
  • helping lead the change required in your organization to act on it.

This is not abstraction.  We deliver real, measurable improvement.

Click here to learn more about our Experience and Relationship Management Process to fix the leaks that undermine your mission, your brand and your net revenue.

How do I know what my donors expect from me?

DonorVoice has a proven methodology that identifies donor expectations and identifies which of these truly matter for greater donor value and retention.

How committed are my donors to my brand?

Our math-based Donor Commitment Scoring system identifies the attitudinal Commitment to the brand of your entire file, key segments and individual constituents. Those high in Commitment or with potential to get there warrant additional and specific marketing spend.

What experiences really matter to the donor?

Not every experience you offer donors is important. Some may even be counter-productive. DonorVoice identifies the specific marketing, fundraising and donor service actions your organization takes that lead to greater commitment, retention and value.

Where should I spend time and money to boost retention?

DonorVoice identifies the Commitment segments on your file who warrant additional and specific marketing spend based on future lifetime value and expected performance. This is about providing and deriving additional value from relationship building on the segments with the most potential.

How do I deliver consistency across channels?

Our Experience and Touch Point Mapping System gives you an overview—across departments and channels—of how your donors' experience the organization. It incorporates donor and constituent insights and helps you flag "pain points" that diminish value and identify "key experiences" that boost it.

How do I get started?

Our Organizational Readiness Evaluation will help you understand where your organization stands on the route to becoming truly donor-centric. And we'll recommend essential steps to success.

How do I spend less and get better results?

We help you identify costly marketing efforts that don't contribute to increasing constituent retention and help you focus on experiences that truly matter. As a result you're likely to spend less to get better results.

How much will my bottom line improve?

In two major national studies in the U.S. and U.K. including house files from over 20 organizations representing a cross section of the nonprofit sector we found that three-year lifetime value increases by an average of over 100%.

That's a remarkable $250,000 for every 1,000 donors you move from low to high commitment. A far better ROI than most organizations get from acquisition.

How much does this add to communications and marketing costs?

By eliminating activity that does not contribute significantly to a positive donor experience you'll actually save time and money. We provide measurable insights so you get the most value—and savings—from your communications and marketing spend.

How do we deliver consistency across channels?

Break down silos easily and quickly. Our Experience and Touch Point Mapping System gives you and everyone else in your organization an overview—across departments and channels—of howyour donors' experience the organization. It incorporates donor and constituent insights and helps you flag "pain points that diminish value and identify "key experiences" that boost value.

Can I improve retention?

Absolutely! Our Donor Relationship Management Process is designed to significantly boost retention and lifetime vale. With the DonorVoice process committed donors are protected to preserve your 'principal' investment and recurring revenue. At the same time 'potential' and 'vulnerable' donors are identified and nurtured to increase commitment and value.

DonorVoice Relationship Management Approach:


Many non-profits have a "one-size-fits-all" approach to their constituents, resulting in serving none adequately. DonorVoice is positioned to provide a suite of tools and extensive expertise to help improve the experience your constituents are having with your organization and improve your bottom linethrough stronger relationships.

With our Relationship Management approach we will help you identify the valuable, stable and committed constituents so you can protect and preserve your "principal" investment. We will pinpoint the most critical engagement and giving drivers, and help make sure your organization is uniquely positioned to deliver against these value drivers effectively and profitably.

There are five critical steps in the DonorVoice Relationship Management approach:

  • Organizational Readiness Audit
  • Constituent Relationship Insights
  • Experience & Touchpoint Mapping
  • Constituent Planning & Integration
  • Continuous Tracking & Feedback

Higher retention

Our Donor Relationship Management Process is designed to significantly boost retention and lifetime value. With the DonorVoice process committed donors are protected to preserve your 'principal' investment and recurring revenue. At the same time 'potential' and 'vulnerable' donors are identified and nurtured to increase commitment and value.

Increased lifetime values

In two major national studies in the U.S. and U.K. including house files from over 20 organizations representing a cross section of the nonprofit sector we found that three-year lifetime value increases by an average of over 100%.

That's a remarkable $250,000 for every 1,000 donors you move from low to high commitment. A far better ROI than most organizations get from acquisition.

Better donor experience

Our Experience and Touch Point Mapping System gives you an overview—across departments and channels— of how your donors' experience the organization. It incorporates donor and constituent insights and helps you flag "pain points" that diminish value and identify "key experiences" that boost it.

Higher Donor Commitment Scores

Our math-based Donor Commitment Scoring system identifies the attitudinal Commitment to the brand of your entire file, key segments and individual constituents. Those high in Commitment or with potential to get there warrant additional and specific marketing spend

Less marketing spend

We help you identify costly marketing efforts that don't contribute to increasing constituent retention and help you focus on experiences that truly matter. As a result you're likely to spend less to get better results.

More consistency across channels

Break down silos easily and quickly. Our Experience and Touch Point Mapping System gives you and everyone else in your organization an overview—across departments and channels—of how your donors' experience the organization. It incorporates donor and constituent insights and helps you flag "pain points that diminish value and identify "key experiences" that boost value.

How do I get started on making my organization more donor-centric?

Our Organizational Readiness Evaluation will help you understand where your organization stands on the route to becoming truly donor-centric. And we'll recommend essential steps to success.